Gordon’s Premium Pink

Experiences for the Most Expressive and Fashionable

Gordon’s Premium Pink is a vibrant gin brand defined by its playful, expressive, and fashion-forward character. The brand celebrates color, confidence, and social self-expression. We translated this distinct personality into physical experiences and creative touchpoints, designing interactive elements that felt light, bold, and visually expressive—clearly setting Gordon’s Premium Pink apart through its own unmistakable atmosphere.